Outside Spy
Remote (London and home, UK)
Experienced Technical Consultant/Architect with solid experience in the AdTech & MarTech Domain. Strong privacy and consent expertise to lead the design and integration of privacy-centric digital marketing and data activation platforms. You will bridge marketing technology, data governance, privacy compliance, ensuring regulatory requirements and consent principles are Embedded in platform design, data flows, audience strategies, and measurement capabilities. Key Responsibilities Architecture Architect and oversee integration of AdTech and MarTech solutions, including CDPs, consent platforms, identity & tagging stacks and activation pipelines. Assess architectures covering tagging, event tracking, attribution, experimentation, audience management and media integrations. Data flows, system interactions and integration patterns across first-party, third-party and cloud-based platforms. Establish guardrails for data use, identity, cookies, measurement,...