Job Title: Lead Data Analyst
Location: Holborn, London (Hybrid - 3-4 days per week in office)
Contract: 3-Month Contract (Outside IR35)
Day Rate: £500-£600 per day
Start Date: ASAP
Interview Process: 2 Stages
Join a dynamic and growing data-led sports marketing agency as a Lead Data Analyst, delivering strategic and technical insights across some of the world's biggest sports brands. This is a unique opportunity to work at the intersection of sports, data and strategy in a fast-paced, client-facing role. The role offers a 50/50 balance between hands-on technical work and strategic thinking. This agency has been a key player in the sports marketing landscape for over 20 years.
Lead and deliver analytics work across multiple client projects (typically 3-4 at a time).
Design and deliver bespoke analytics projects such as segmentation, LTV modelling, pricing optimisation, and CRM integration.
Conduct full data audits for clients and create strategic roadmaps for digital and data transformation.
Develop dashboards and reporting tools using Power BI, BigQuery, and Looker.
Merge online and offline data sources into unified reporting structures.
Act as a product owner for data-driven initiatives, translating client needs into actionable deliverables.
Liaise with stakeholders both internally and externally, including client strategy teams and internal board members.
Must-Have Skills:
Strong SQL and experience working with Google Cloud Platform, particularly BigQuery
Dashboarding and reporting experience with Power BI and/or Looker
Proficiency in Python for data analysis and modelling
Experience delivering bespoke analytics projects using 1st party data (e.g. LTV, segmentation, churn models)
Strong client-facing and stakeholder management experience
Ability to manage multiple deliverables in parallel in a fast-paced, project-based environment
Nice-to-Have Skills:
Exposure to Tableau, Google Analytics, Salesforce, or other major digital and CRM platforms
Experience in the sports industry or retail working with complex and large dataset
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